As one of the most popular SEO tools in the world, Ahrefs offers a full range of website optimization solutions for SEO practitioners of all levels.Ahrefs Whether for SEO newcomers or senior practitioners, you can find powerful ways to improve website rankings and traffic in Ahrefs, this article details the five core features of Ahrefs, develop an efficient SEO StrategyThe
![Image [1]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710092417753-image.png)
I. Site Explorer: A Powerful Insight into Competitors
Site Explorer is one of the most commonly used features of Ahrefs and provides a quick overview of a site's SEO performance, including:
- Backlinks
- Google Ranking Keywords
- Tree diagram of website structure
- Main traffic page
- Google Advertising Placement
1.1 Restoring the value of broken links
When a site has pages with outbound links that return a 404, valuable link value is wasted. The solution is.
- Enter domain name
- leave for"Best by links"reporting
- Putting HTTP code filtersSet to 404
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Once you have found these disabled pages, you can choose to restore the page content.
1.2 Find Featured Snippet Opportunities
Featured Snippet allows you to get more traffic to your page by ranking it directly in the first place of search results. Method:
- Enter domain name
- Go to [Organic keywords] report
- Setting of 1 - 10rankings(machine) filter
- Set the SERP features filter to [Featured Snippet not obtained].
![Picture [3]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710093235399-image.png)
By optimizing the content of these pages, you can improve your chances of getting a curated summary.
1.3 Analyzing competitors' website structure
Go to [Site structure] and enter the competitor's domain name to view its varioussubdirectoriesThe flow distribution of the
![Picture [4]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710093603678-image.png)
1.4 Analyzing Competitor Backlinks
Go to the [Backlinks] report and enter your competitor's domain name to find high-quality external link resources that can be applied for inclusion to expand your site's weight.
![Picture [5]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710094336714-image.png)
Second, Keywords Explorer: the essential tool for accurate keyword research
Keywords Explorer is the core of Ahrefs' keyword research to find out what your target users are really searching for and determine if it's worth optimizing for.
2.1 Finding keywords based on search intent
As an example, I am an e-commerce company that operates an outdoor products business that operates as follows:
- Go to Matching terms
- In the search bar type, campfire, camping,sleeping bag,tent
- Include the choices "how, what, when, where, why".
![Picture [6]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710095300869-image.png)
2.2 Finding low competition keywords
Set the [Keyword difficulty] filter to 10 or less to get keywords with low positioning difficulty.
![Image [7]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710095652260-image.png)
2.3 Batch analysis of keywords
Keywords Explorer analyzes up to 10,000 keywords at a time, obtaining comprehensive data on search volume, ranking difficulty, and automatic clustering by Parent Topic.
![Image [8]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710095905316-image.png)
Site Audit: A Technical Tool to Guard the Health of Your Website
3.1 Operational status
Run the crawler after creating a new project and check the overall health in [Overview].
![Picture [9]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710100150547-image.png)
3.2 Internal link optimization
The [Internal Link Opportunities] report will automatically recommend internal links that can be added to other pages based on the keywords ranked on the target page, improving the overall SEO structure of the website.
![Picture [10]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710100426538-image.png)
Rank Tracker: Continuous monitoring of ranking performance
4.1 Monitoring competitor rankings
In the [Competitors overview] report, you can see the ranking gap between you and your competitors in each keyword, and adjust your optimization strategy in time.
![Picture [11]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710100711509-image.png)
4.2 View competitors' traffic pages
The [Competitors traffic share] report allows you to view the traffic of specific pages of your competitors, analyze the content layout, and get more inspiration for selecting topics.
![Picture [12]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710100753844-image.png)
V. Content Explorer: Rapidly Tapping High-Potential Content Opportunities
Finding low-competition, high-traffic topics
- Enter backpack
- Setting up [Referring domains 500] [Word count >500] filters
![Picture [13]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710101013530-image.png)
VI. Summary
![Image [14]-Ahrefs using tutorials: comprehensive mastery of the five core functions to enhance the site SEO ranking](https://www.361sale.com/wp-content/uploads/2025/07/20250710101447369-image.png)
Ahrefs More than just a data tool, it's an all-encompassing solution for improving SEO strategy, content building and link expansion. By mastering the five core functions of Site Explorer, Keywords Explorer, Site Audit, Rank Tracker and Content Explorer, you can gain:
- Tapping into high valuebyword
- Monitor and outperform the competition
- Build a strong outbound link network
- Continuous optimization of website structure and content
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